Privacy Policy

Atlas AI Technology Inc. ("the App") provides an AI-powered ecommerce store-building solution ("the Service") to merchants who use Shopify to power their stores. This Privacy Policy describes how personal information is collected, used, and shared when you install or use the App in connection with your Shopify-supported store.

Personal Information the App Collects

When you install the App, we are automatically able to access certain types of information from your Shopify account via the following APIs:

• Store Information API - Store name, domain, and contact details
• Products API - Product data including titles, descriptions, pricing, and images
• Orders API - Information about customer orders for performance tracking and optimization
• ScriptTag API - To embed dynamic functionalities such as product bundling or upsell logic
• Customers API - Information related to customer activity and browsing behavior (if required for app features)

Additional Data Collected Independently from Shopify APIs:

We may also collect the following types of personal information from you and/or your customers once you have installed the App:

• Merchant Registration Information: Name, business address, email, phone number, and billing/payment details.
• End-User Device Data (site visitors): IP address, web browser type, time zone, and information about cookies

installed on the device.

• Behavioral Data: Interaction logs, page visits, and browsing patterns to improve store-building

recommendations. We collect personal information:

• Directly from you,
• Via your Shopify account,
• Or through the following technologies:

Cookies - Data files placed on your device to identify you uniquely. Log Files - Tracking activity on your store including IP address, browser, ISP, and timestamps. Pixels, Tags, Web Beacons - For analytics and marketing attribution.

How Do We Use Your Personal Information?

We use the information we collect to:

• Provide and maintain the App's core functionalities (store building, image generation, bundling, upsells)
• Customize store-building recommendations and user interface
• Improve the App's performance, features, and stability
• Provide customer service and technical support
• Communicate service updates, marketing offers, and feature announcements
• Conduct advertising or retargeting campaigns if opted in

We may also use this information for analytics to better understand usage trends and user behavior.

Sharing Your Personal Information

We may share your information with third-party service providers strictly necessary to operate the App or fulfill contractual and legal obligations. These include:

• Cloud infrastructure providers (e.g., AWS, Vercel)
• Payment processors
• Analytics platforms (e.g., Google Analytics)
• Email and communication tools (e.g., SendGrid, Intercom)

We do not sell or rent your personal information. We may also share information to comply with laws or respond to lawful requests (e.g., subpoenas, court orders), or to protect the rights and safety of Atlas, its users, or others.

Behavioral Advertising

We may use your personal information to show you targeted ads or marketing content we believe may interest you. To learn more about how targeted advertising works, visit the NAI's educational page: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work You can opt out of targeted advertising at:

• Facebook: https://www.facebook.com/settings/?tab=ads
• Google: https://www.google.com/settings/ads/anonymous
• Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Or by visiting the Digital Advertising Alliance: http://optout.aboutads.info/

Your Rights (EU and EEA Residents)

If you are a European resident, you have the right to access the personal information we hold about you, and to request that it be corrected, updated, or deleted. To exercise this right, please contact us using the contact details below. We process your data to fulfill contracts (e.g., app usage agreement), or pursue legitimate business interests as outlined in this policy. Please note that your information may be transferred outside of Europe, including to Canada and the United States. We comply with international data protection frameworks, including the EU-U.S. Data Privacy Framework (if applicable).

Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy. Store configuration data, customer analytics, and app activity logs are stored for up to 24 months unless you request deletion. You can request data deletion at any time by contacting us below.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect operational, legal, or regulatory changes. Updated versions will be posted on our website with the "Last Updated" date.

Contact Us

For more information about our privacy practices or to file a complaint or data request, contact us: Email: support@helloatlas.io